RichardStewart

The strategist who turns the words “we can't advertise there” into market share. Research-led, fear-first thinking that unlocks audiences other people are too nervous to buy.

See how he thinks →Work with Richard

Discipline: Media research & insight
Edge: Turning brand-safety fear into share
Format: Strategy · keynotes · advisory

Available for advisory & keynotes

Research that sells the unsellable.

1.02m daily TV reach/+19% YoY/87,700 avg viewers — ahead of BBC News & Sky News/47% aged 55+/58% own their home/Radio reach +44%/2.6bn digital views/70% viewer trust/No documented case of brand harm/1.02m daily TV reach/+19% YoY/87,700 avg viewers — ahead of BBC News & Sky News/47% aged 55+/58% own their home/Radio reach +44%/2.6bn digital views/70% viewer trust/No documented case of brand harm/

Inside the work

A research-led strategy, built like a product.

The framework

Four moves that retire the brand-safety objection, then make the case.

The data

Audience, reach and brand-lift evidence — pivot it live.

The targets

Low-hanging-fruit brands plotted by fit × ease, with the play for each.

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